With the ADVB/RS crowded auditorium, the Grupo RBS executive, and the president talked about business culture, people, leadership, execution capability as well as legacy. He said that the borders are geographical and are against each other, yet again we do not have the limit of the borders; our main logic is development and development at large. Thus, Eduardo Sirotsky Melzer defined the 56 of Grupo RBS history in 2013 as one of the edition lecture series of You the President, the ADVB/RS. Duda, before the audience of many entrepreneurs and executives in attendance, spoke about his strong commitment to growth and gave his success recipe that lays focus on the courage to expand the management of people.
Presidents of major Brazilian group of companies have attracted the masses to their headquarters at ADVB/RS. The project about You the president, created in 2012, brought together Fransisco Valim, Lojas Renner, Jose Gallo, CVC, Guiherme Paulus, Sicredi, Ademer Schardong, Tramontina, Clovis Tramontina, as well as Daniel Randon. This forum is solely an exchange of ideas where great presidents are brought together who were not born leaders but are now presidents.
As the current chairperson and president of RBS, Duda Melzer, since July 2013, has been revealing his daily motivation as the president at his working place. He says that he is very passionate about managing people who work together with him. He says that he loves his job as well as his family that ever makes him happy. He feels that leadership has two things that encompass it; the area of skills in people and that of business.
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